Four trends revolutionising the automotive industry
Frankfurt goes electric, but it is just the beginning!
Electrification has been one of the main buzzwords at the Frankfurt Motor Show, as the automotive industry aims to satiate the public appetite for news on an all-electric road car future.
There's no escaping it. Those descending on theInternationale Automobil-Ausstellungin Germany were treated to numerous strategies, roadmaps and concept cars from manufacturers jostling for position at a time of unprecedented advancement and change in the industry.
Behind the scenes, Cosworth is playing an influential role in determining the future of vehicle technology. But electrification is just the start. There are four key trends shaping the automotive landscape, which, when combined, could revolutionise how road users engage - or ultimately disengage - with road vehicles.
Cosworth's Head of Automotive Electronics, Pio Szyjanowicz explains:"Alongside electrification, the trends dictating the future of the automotive industry are vehicle connectivity, intelligent mobility services, and autonomy. We are already well advanced in connectivity, and in fact we expect to see every vehicle connected in the next five to ten years. The other trends are both in their early phases but, uniquely, we are seeing multiple developments all co-existing at the same time. This is where we start to see disruption."
Cosworth is no stranger to the deployment of vehicle electronics, having been a leader in this field for over three decades. From involvement in motorsport telemetry, data logging and control systems, in which Cosworth remains a leader to this very day, the company has moved into mainstream automotive in recent years with the supply of performance electronics units to global manufacturers. Of particular note is Cosworth's successful relationship with General Motors in North America, which sees the supply of 40,000 units annually.
"We were connecting cars in motorsport many years ago with our telemetry systems broadcasting data back to the pit garage for analysis,"explains Szyjanowicz."Now we are seeing the advance of cellular technology enabling connectivity for data to come from vehicles in real time on a larger scale. Companies like Cosworth, who know how to capture and harvest that data, can help automotive manufacturers learn how to use that information to benefit their customers in the future."
Adjacent industries are also able to reap the rewards from Cosworth's know-how. The company has been working with insurance companies to help them use data capture to understand risk and insurance premiums. As connectivity and autonomy intensifies, insurance companies increasingly need to know who is in control of the vehicle at any given time. The answers to those questions are found in the data collected from in-car black boxes.
"From systems developed over many years, both software and hardware, Cosworth is ideally placed to form a bridge between the automotive industry, car manufacturers and insurance companies,"continues Szyjanowicz."We are already seeing legislation being drafted for the use of black box recorders for autonomous vehicles. Governments are also aware that this needs to be independently developed and operating to a global standard. Of course manufacturers will want to create their own proprietary technology, but black boxes have to speak the same language. As an independent tier one supplier, already working with numerous manufacturers, Cosworth can be that common denominator."
Picture courtesy IAA www.iaa.de/en/